How E-Commerce can reduce cycle time, improve employees’ empowerment and facilitate customer support

Monday, February 2, 2009



Electronic commerce on the Internet -- e-commerce, for short -- may not revolutionize the petroleum industry. But it's already changing the way the industry does business.

E-Commerce is basically an electronic system that enables all the suppliers, manufacturers or even the consumers to sell or purchase the products or services through a convenient ways. Besides that, they also can communicate through this web site.




Cycle time is the total time from the beginning to the end of your process, as defined by you and your customer. Cycle time includes process time, during which a unit is acted upon to bring it closer to an output, and delay time, during which a unit of work is spent waiting to take the next action. E-commerce can reduce cycle time by eliminating the time taken to process in between supplier, intermediaries and customers. Through e-commerce, the customer can directly order the material needed no matter in what time zone and wherever they are with an access to the internet, because the e-commerce website is operate 7-24-365, hence the customer no need to wait until the shop is operate. E-commerce reduces time taken from shipping, inventory level, it also shortens the time taken to verify registration, account entry and transaction authorization.



E-commerce can improve employees' empowerment. Employee empowerment can be described as giving employees’ responsibility and authority to make decisions about their work without supervisory approval. Since internet is growing rapidly nowadays, employees can access to internet conveniently to search the information that they required so as enable them to make decision about their job. In other ways, employee can work from anywhere at any time whenever they like. This is because through accessing the internet they can do everything online. It is more flexibility to employee. Productivity eventually increases in these circumstances.



Moreover, customer demands are improving from days to days. Traditional ways of doing business seem not really applicable for the current situation. They required for more sophisticate and efficiency ways of dealing with their daily demand. E-commerce is a way where the firm can fulfill every customer with their different demands and requirements. Nowadays, everyone is more emphasizing on the quality of services than the physical product. This is because the customer is willing to have a better service than have a bad service. Ordinary customer required more than what the web page provide, they required immediate response for their request. For examples, FedEx and other shippers allow customers to trace the status of their packages. Using Customer relationship management (CRM) methods, customers can order online more easily, check their orders and accounts, and collaborate with the company better.



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